Guy Kawasaki, author of The Art of the Start says:

“…the wisest course of action is to take your best shot with a prototype, immediately get to market, and iterate quickly. If you wait for ideal circumstances in which you have all the information you need (which is impossible) the market will pass you by”

I’d like to replace ‘information’ with ‘money, advertising, readers, and finance.’ Not only is nobody able to start a publication these days, many of them are folding—even staid, urban newspapers like the Seattle P.I. Read More »